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Happy Computing Tips

Digital Marketing 101

Happy Computing Tip #132

Gone are the days where you have to use the yellow pages to find businesses. Today, most people are using famous search engines like Google.๐Ÿ”

We also can’t forget how popular social media platforms are like Facebook, LinkedIn, Instagram, and Twitter. Businesses are using these platforms to create a presence and to engage with their target audience. We want to give you a few tips on how to use these tools to help your business thrive.

Our expertise extends beyond IT services. We also can help you with your digital marketing, your search ranking, and with improving your website. Oh and of course, we won’t forget to provide safety practices we want you to keep in mind when using these platforms. ๐Ÿ˜‰โœจ

Let’s Talk Google

Google dominates the search engine world in the US. ๐Ÿ† What can you do to rank higher on this popular search engine?

Google Business Profile: Have you created a Google Business Profile? Make sure to create a complete profile with accurate information on your business.

Google Ads: This platform allows you to reach the target audience of your choice effectively, and at a budget. Switch Technologies would be happy to help you manage your google ads!

Technical SEO: Technical issues on your website could make it harder for potential customers to find you online. Address it promptly by giving us a call!

Social Media Tips & Tricks

Know Your Audience: When you are creating content make sure to keep your audiences interest and preferences in mind.

Engage with Your Followers: Respond promptly to comments and messages.

Visuals: Make sure you are posting high-quality images and videos that reflect your brand’s message.

Consistency is Key: Regularly posting engaging content keeps your audience interest. Perhaps you can benefit from a content calendar which allows you to plan your social media content in advance. ๐Ÿ“…

Safety Practices for Online Presence ๐Ÿฆบ

Secure Passwords: Use strong passwords for all your accounts and make sure to turn on two-factor authentication for added security!! Otherwise, all your hard work could be lost. ๐Ÿ™

Stay Vigilant Against Phishing: Be cautious of suspicious emails requesting sensitive information. ๐ŸŽฃ Verify the authenticity of requests before sharing any data. If you have any doubts about an email, give us a call!

We Want Your Business to Succeed! โœจ

We hope these tips and tricks benefit your business. Remember, we’re here to support you every step of the way!

Happy Computing!!!

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